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Continue ShoppingPrivacy Policy
Who We Are
Peng Identity is a UK-based apparel brand operating the website https://pengidentity.store. We are committed to protecting your personal data and respecting your privacy in accordance with UK data protection laws, including the UK GDPR.
This Privacy Policy explains what personal information we collect, how we use it, and your rights regarding your data.
Information We Collect
When You Leave Comments
If you leave a comment on our website, we collect:
- The information you provide in the comment form (name, email, website)
- Your IP address
- Your browser user-agent string
We collect this information to help detect spam and maintain website security.
If you provide an email address, an anonymised version (hash) may be sent to Gravatar to display your profile picture if you use their service. See Gravatar’s privacy policy at https://automattic.com/privacy/. Once approved, your comment and profile picture (if applicable) will be publicly visible.
Media Uploads
If you upload images to our website, please be aware that any embedded location data (EXIF GPS data) may be visible to others who download those images. We recommend removing location data before uploading.
Account Information
If you register for an account on our website, we store the personal information you provide in your user profile. You can view, edit, or delete this information at any time (except your username) through your account settings.
How We Use Cookies
Our website uses cookies to improve your experience and functionality:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Comment cookies | Save your name, email, and website for convenience when leaving comments | 1 year |
| Session cookies | Check if your browser accepts cookies | Deleted when browser closes |
| Login cookies | Store your login information | 2 days |
| Preference cookies | Remember your screen display choices | 1 year |
| “Remember Me” cookies | Keep you logged in if selected | 2 weeks |
| Editing cookies | Temporary cookie when editing/publishing content | 1 day |
For more detailed information, please see our Cookies Policy.
Embedded Content
Some pages may include embedded content from other websites (such as YouTube videos, Twitter posts, or Instagram images).
Important: When you interact with embedded content, the external website may:
- Collect data about you
- Use their own cookies
- Track your interaction with their content
- Monitor your behavior if you’re logged into their platform
This happens as if you visited their website directly. We recommend reviewing the privacy policies of these third-party platforms.
Data Sharing
We do not sell, rent, or trade your personal data with third parties.
We only share data in limited circumstances:
- Password resets: Your IP address may be included in password-reset emails for security verification
- Spam detection: Comments may be processed through automated spam-detection services
- Legal requirements: Where required by law or to protect our legal rights
Data Retention
| Data Type | Retention Period |
|---|---|
| Comments | Retained indefinitely to enable automatic approval of future comments and maintain conversation threads |
| User account data | Retained while your account is active and as long as necessary for legal or operational purposes |
| Login/session data | As specified in the cookies section above |
Your Data Protection Rights
Under UK data protection law, you have the right to:
✓ Access – Request a copy of the personal data we hold about you
✓ Rectification – Request correction of inaccurate or incomplete data
✓ Erasure – Request deletion of your personal data (subject to legal exceptions)
✓ Restriction – Request that we limit how we use your data
✓ Data portability – Request an exported file of your personal data
✓ Object – Object to certain types of processing
How to Exercise Your Rights
If you have an account with us, you can access, edit, or delete much of your personal information directly through your account settings.
For other requests, or if you need assistance, please contact us at:
Email: dataprotection@pengidentity.store
Address:
Peng Identity
United Kingdom
We will respond to all requests within one month, though complex requests may take up to three months. We’ll keep you informed if we need extra time.
Limitations
We may need to retain certain data for:
- Legal compliance
- Administrative purposes
- Security and fraud prevention
- Resolving disputes
International Data Transfers
If your data is transferred outside the UK, we ensure appropriate safeguards are in place to protect it in accordance with UK data protection standards.
Automated Processing
Visitor comments are processed through automated spam-detection services to protect our website from malicious activity. This automated processing does not result in decisions that significantly affect you.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on this page with a new “Last Updated” date.
Contact Us
If you have questions about this Privacy Policy or how we handle your personal data, please contact us:
Email: dataprotection@pengidentity.store
Address:
Peng Identity
United Kingdom